Italian sales of financial products have long been dominated by a
powerful breed of financial consultants known as “promotori finanziari”.
Each Italian bank has a group of promotori attached to it. But what has
often been called into question is the loyalty of the agents to the
bank and the control which the bank can exercise over its salesmen.
The ambiguity of this relationship has been highlighted in an ongoing
criminal investigation of more than 100 promotori, some of whom are
suspected of promoting Swiss-registered products not authorised for
distribution in Italy.
Eighty-one of the 106 financial consultants under investigation are
so-called “private bankers” or tied agents of Banca Fideuram. They work
exclusively for Banca Fideuram and cannot promote financial or
insurance products for any other parties.
The criminal investigation branch of the “Guardia di Finanza” said it
had uncovered an illegal system for the collection and management of
large amounts of money, which came to be transferred abroad through
intermediaries “and in particular, financial
consultants of one of the largest national financial groups”.
But Banca Fideuram said the Italian police probe did not involve any
allegation of transferring funds abroad “as far as Banca Fideuram
people are concerned”.
Fideuram task force
The Prosecutor’s Office of Florence is conducting 196
“perquisizioni” or searches for evidence in 12 Italian regions. The
amount of money involved in the investigation is reported to be several
million euros.
Owned by Gruppo Sanpaolo IMI, the Banca Fideuram organisation, includes
subsidiary brokerage and private banking businesses in France,
Luxembourg and Switzerland and an investment management operation in
Ireland.
Fideuram said the allegations concerning the private bankers “are all
about the alleged complicity in unauthorised financial services offers
in Italy, with the exception of one private banker who is suspected of
laundering money derived from alleged tax evasion by third parties.”
Five employees of Fideuram Bank (Suisse) are also under investigation.
Fideuram Bank (Suisse)(FBS) is fully owned by Fideuram Bank
(Luxembourg) and operates completely independently of Banca Fideuram in
Italy. FBS does not have its own private banker network and only direct
employees of FBS are responsible for promoting its investment services.
The Swiss subsidiary’s contribution to the Banca Fideuram group’s
E58.59bn of total assets under management was a modest E700m at the end
of December 2003.
Banca Fideuram explained: “The alleged complicity concerns the
unauthorised offer of investment services by Fideuram Bank (Suisse), a
party not permitted to operate in Italy. In this regard, it is
important to stress that the activity of Banca Fideuram and its private
bankers on behalf of foreign subsidiaries is exclusively focused on
information and presentation of services.”
The Italian financial police said its investigations included a probe
into money laundering and irregular lending practices. But allegations
of money laundering and usury are said to
Concern people outside Banca
Fideuram. The bank confirmed its “strong will” to co-operate with the
police investigation and has already set up a specific task force “to
investigate facts rapidly and with maximum rigour”.
Intense scrutiny
Fideuram spokeswoman Stefania Pensabene said the Guardia di Finanza was
just at the beginning of its investigation and any allegations of
wrong-doing had yet to be proven.
She said that in 2001, the Prosecutor’s Office of Florence started
investigating 20 financial consultants working for ING Bank in Italy
for similar alleged financial misconduct. After an inquiry, not one
single indictment had been filed so far, she said.
Ms Pensabene added that many early media reports had been inaccurate.
She claimed the media had exaggerated or hyped up allegations of
financial services abuse as a result of the intense scrutiny the
financial affairs of Italian companies were coming under in the
aftermath of the Cirio and Parmalat scandals.
“Many media wrongly reported that the accusations involving Banca
Fideuram private bankers were about money laundering and usury,” said
Ms Pensabene.
She also stressed the investigators were looking at the activities of the
promotori, not those of the bank.
“Banca Fideuram is in no way involved in the investigation, as the
investigating authorities have clearly stated. We trust that the
investigation set forth by the Prosecutor’s Office of Florence will
shed light as soon as possible on the situation, limiting the impact on
our solid reputation.”
Role of the ‘promotori’
At the end of February 2004, the Banca Fideuram group had 4517 private
bankers (3391 in the Fideuram network and 1126 in the Sanpaolo Invest
network), of which 4445 were registered financial consultants. All
private bankers are based in Italy.
These private bankers sell the bank’s Italian proprietary products such
as Fideuram Moenete and Imi 2000 and Luxembourg-based in-house umbrella
funds including Fonditalia, Interfund and ISF New Economy. Investment
management for proprietary funds is carried out both at Fideuram Bank
(Luxembourg) and at Fideuram Asset Management in Dublin, Ireland.
But there has also been a vigorous nod towards the open archtitecture
movement. Around 10 per cent (5.82bn) of total clients’ assets are
currently invested in third party products such as funds, insurance
products and discretionary accounts.
These are sold purely by the SanPaolo Invest network, which distributes
investment funds for Crédit Agricole, Credit Suisse, Goldman Sachs,
JPMorgan Fleming, Pictet,
Sanpaolo IMI Asset Management, Sanpaolo IMI Wealth Management and
Symphonia. Discretionary accounts are also distributed by Sanpaolo
Invest for Invesco, Symphonia and Sanpaolo IMI Asset Management.
Banca Fideuram refused to divulge commission levels earned by its tied
agents, but its website promises “competitive remuneration”, claiming
the average portfolio handled by a Fideuram private banker is five
times greater than the median E3.6m private client portfolio handled by
Italian competitors.






